Digital and Dirt Podcast

Welcome to Digital and Dirt, Lamar’s podcast featuring discussions and interviews covering a variety of topics impacting the Out of Home industry. Tune into each episode as Lamar VP of Digital Growth, Ian Dallimore, hosts conversations with thought leaders and executives who share their insights on digital innovation and the future of the Out of Home industry. 

October 23
Leili Riegel - Senior Associate Brand Manager, Innovation & Strategy at Nestle
Leili Riegel - Senior Associate Brand Manager, Innovation & Strategy at Nestle

In Episode 7 of this season’s Digital and Dirt Podcast, Ian welcomes Leili Riegel, Senior Associate Brand Manager for Innovation and Strategy at Nestle. During the episode, Leili discusses her career in brand management and details how empathy, consumer insights, and holistic health shapes and impacts marketing strategies and product development at Nestle.

October 09
Avery Akkineni - CMO, VaynerX
Avery Akkineni - CMO, VaynerX

In Episode 6 of this season’s Digital and Dirt Podcast, Ian welcomes Avery Akkineni, CMO of global creative and media agency, VaynerX. Avery shares an update on VaynerMedia's growth and her thoughts on the future of digital marketing including AI, Web3, and social media strategies.

October 02
Jenny Penich - President of North America, Influencer
Jenny Penich - President of North America, Influencer

In Episode 5 of this season’s Digital and Dirt podcast, Ian welcomes Jenny Penich, North America President at global influencer marketing business, Influencer, to discuss the importance of seamlessly integrating influencers into media buys and how consistency among creatives allows ads to be more engaging.

September 25
Katie Green - CMO, Little Saints
Katie Green - CMO, Little Saints

This conversation dives into finding your way, mastering the art of business, and embracing passion in everything you do.

September 18
Courtney Redford - Digital Marketing Manager, Bridges Consumer Healthcare
Courtney Redford - Digital Marketing Manager, Bridges Consumer Healthcare

In Episode 3 of this season’s Digital and Dirt Podcast, Ian welcomes Courtney Redford, Digital Marketing Manager at Bridges Consumer Healthcare, to discuss her company’s approach to influencer marketing developed based on her early days in digital media.

September 11
Nicole McCormack - SVP & GM of Brand Solutions, Team Snap
Nicole McCormack - SVP & GM of Brand Solutions, Team Snap

In this episode of the Digital and Dirt podcast, Ian welcomes Nicole McCormack, SVP and GM of Brand Solutions at TeamSnap, to discuss her journey into the world of youth sports and TeamSnap’s unique value proposition.

September 04
Tom Traylor - EVP Regional Manager, Lamar Advertising
Tom Traylor - EVP Regional Manager, Lamar Advertising

In the Season 7 premiere of the Digital and Dirt Podcast, Ian Dallimore sits down with Tom Traylor, EVP Regional Manager at Lamar Advertising, to explore his remarkable 33+ year journey at Lamar, from his career beginnings and leadership style to overcoming challenges and securing critical leases.

June 19
DNA of Modern Brands with Tina Sharkey
DNA of Modern Brands with Tina Sharkey

In the season 6 finale of the Digital and Dirt Podcast, Ian welcomes Tina Sharkey, Lecturer & Faculty Member at USC’s Iovine & Young Academy, Board Member at Havenly, HeyDay, PBS, and a global keynote speaker.

June 05
Reimagining Snacking Culture and Convenience with Brigette Wolf
Reimagining Snacking Culture and Convenience with Brigette Wolf

In Episode 14 of this season’s Digital and Dirt Podcast, Ian welcomes Brigette Wolf, CMO of My/Mochi.