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Serving the outdoor advertising needs of Bakersfield
Lamar of Bakersfield is proud to serve the outdoor advertising needs of businesses in the Bakersfield and surrounding areas. With our extensive inventory of billboards and digital displays, and the best team in the business, we will help you craft a campaign that successfully reaches your target audiences.
Nestled in the heart of Kern County, Bakersfield is a dynamic city brimming with culture, commerce, and entertainment. Bakersfield boasts a diverse economic landscape, home to industry giants like, Amazon, Bolthouse Farms, Halliburton, Chevron and PepsiCo, Inc. Tourists come to visit the NASCAR Truck Series, Buck Owens Crystal Palace and the beautiful Kern River Canyon. The city also offers popular annual events, music festivals, cultural celebrations, and sporting extravaganzas, all of which contribute significantly to the city’s vibrant culture and offer brands a great opportunity to connect with their audiences.
Lamar of Bakersfield is the main provider of Out of Home advertising in Kern County. With a population of 350,000 residents spread across 143 square miles, outdoor advertising is an ideal way for your business to connect with your on-the-go target audience.
Our strategically placed advertising network ensures your brand becomes an integral part of daily life in Bakersfield and its surrounding areas.