Automotive Advertising

Out of Home ads are seen every day by millions of people as they are out and about. Today, automotive dealers allocate significant marketing dollars towards digital and search. Billboards can extend the value of these expenditures, increasing the reach of mobile campaigns, search activity and click-through rates.

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Deliver timely, relevant messaging to car buyers

The latest digital billboard capabilities allow dealers to showcase data-triggered content to make their brand messages even more timely, relevant and noticeable.

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Our digital platform offers campaigns the flexibility of immediate message changes at speeds faster than both broadcast and print media.

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Target car buyers in different markets with the largest network of digital billboards in the U.S. Our 4,800+ digital billboards deliver millions of impressions nationwide each day!

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Display live countdowns for upcoming sales or promote available car inventory.

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Change your message as often as you want—no production cost.

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Lamar has outdoor advertising inventory across the U.S.

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Lamar has outdoor advertising inventory across the U.S.

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